Addison Schultz

Developer Relations Lead at GitBook

Addison Schultz is a web developer & designer working and living in Tokyo, JP. He leads the developer relations team at GitBook, a tool for technical teams to document their products and APIs. He's been working the last 7 years on collaborative tooling, worked with some of the world’s leading design and development companies, providing product teams with advice and industry advice on how teams can build better products, faster.

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Session

From Static Docs to Dynamic Experiences: Rethinking Developer Enablement

Documentation has long been treated as a static, one-size-fits-all resource — something separate from the product itself. But developer expectations have evolved. They need speed, context, and self-serve experiences that feel as intuitive as the tools they’re using. In this talk, we’ll explore how developer teams can shift from traditional, static documentation toward dynamic, adaptive experiences that reflect the user's context. We’ll cover practical use cases, emerging patterns in developer enablement, and how teams can make documentation feel like a true extension of the product — without overhauling everything at once.

Language: en